The FrankenTech Challenge was created for Autodesk's thriving student base to put them in head-to-head prototyping competitions with their peers. Over the course of the campaign Autodesk saw a marked increase in software trial downloads and collaboration within the Autodesk Education community.
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Cage Match was another successful student campaign that encouraged students to vote on and debate the influence of major mechanical and scientific inventions throughout history. This campaign ultimately saw an increase in conversions of trial users to licensed versions of Autodesk software.
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